Business Events

Exhibition Calendar

Major industry exhibitions and business events throughout Iran for networking and market exploration.

Iran Mall — large exhibition and convention venue

Iran's largest exhibition venues

Industry events to research

These event categories are planning examples, not a confirmed live calendar. Verify the official event name, organiser, venue and current dates before booking travel or exhibition space.

Tehran International Oil, Gas, Refining and Petrochemical Exhibition

Confirm current dates with the organiser
Tehran

Major exhibition for oil, gas, and petrochemical sector with international participation.

Iran International Mining & Stone Exhibition

Confirm current dates with the organiser
Tehran

Showcasing mining and stone industry innovations and investment opportunities.

Iran International Pharmaceuticals & Health Exhibition

Confirm current dates with the organiser
Tehran

Healthcare and pharmaceutical sector with research institutions and manufacturers.

Iran Food & Beverage Industry Exhibition

Confirm current dates with the organiser
Tehran

Food processing, packaging, and beverage industry showcase.

Iran Textile & Fashion Exhibition

Confirm current dates with the organiser
Isfahan

Textile manufacturing and fashion industry with international brands.

Iran International Construction & Building Exhibition

Confirm current dates with the organiser
Tehran

Construction materials, building technology, and real estate development.

Iran Technology & Innovation Exhibition

Confirm current dates with the organiser
Tehran

IT, software, electronics, and technology sector innovations.

Iran International Automotive Industry Exhibition

Confirm current dates with the organiser
Tehran

Automotive manufacturing, parts, and technology sector.

Why Attend Iranian Exhibitions?

Iranian exhibitions bring together industry leaders, government officials, and international investors. These events are ideal for networking, market research, and identifying partnership opportunities.

We can arrange your exhibition participation, including booth setup, logistics, and introductions to key industry players. Let us maximize your exhibition ROI.

Where shows happen

Principal fairgrounds

Tehran

Tehran International Permanent Fairground

~120,000 m² of indoor halls; flagship venue for energy, ICT, food, pharma and construction events.

Tehran (Chitgar)

Iran Mall Exhibition Center

Modern exhibition complex inside the Iran Mall mixed-use district; favoured for consumer, fashion and tech shows.

Isfahan

Isfahan Permanent Fairground

Central-Iran hub for textile, stone, handicraft and tourism exhibitions.

Mashhad

Mashhad International Exhibition

Gateway to Khorasan and Central Asia; strong for agri, food and halal-industry expos.

Tabriz

Tabriz Permanent Fairground

North-west commercial gateway to Turkey, Azerbaijan and the Caucasus.

Kish Free Zone

Kish International Exhibition Center

Island venue used for retail, tourism and business events; confirm entry requirements for your nationality and visit purpose.

Our service

End-to-end show support

Booth design & build

Concept, fabrication and on-site supervision via vetted local contractors. Standard 18–36 m² turnkey packages or bespoke double-decker stands.

Visas, flights, transport

Visa application, hotel block-booking, airport pickup and chauffeured transport across the visit. We handle the entire delegation logistics.

Pre-show market briefing

A scoped sector briefing with target-buyer research, regulatory questions and a competitor shortlist. Agree its depth and delivery date before the event.

Curated B2B meetings

Outreach to relevant distributors and end-users, with meetings subject to availability. Confirm attendee roles and objectives rather than assume a fixed number of qualified leads.

Interpreters & sales support

Sector-trained Farsi/English interpreters, lead-capture and CRM hand-off so nothing falls through the cracks after the show closes.

Post-show follow-through

Lead qualification, sample logistics, distributor screening and a written debrief on an agreed schedule.

ROI playbook

A five-step exhibition program

01 · T-16 wk

Pre-qualify the show

Audit organiser data, past visitor mix, competitor presence. Decide visit vs. exhibit vs. skip.

02 · T-12 wk

Lock logistics

Visa, stand contract, freight, hotel block. Confirm budget envelope and sign-offs.

03 · T-6 wk

Market warm-up

Outreach to target distributors, press, regulators. Schedule on-stand meetings.

04 · T-0

Show week

Daily debrief, lead capture, social and trade-press coverage, executive-level meetings off-floor.

05 · T+2 wk

Convert & report

Written debrief, lead scoring, sample shipments, distributor MOUs and next-step roadmap.

Maximise exhibition ROI

Build a measurable exhibition participation plan

Use confirmed organiser information to decide whether to attend, exhibit or skip. Evaluate target-buyer access, total costs and follow-up capacity rather than assuming a fixed sales pipeline.

Before the event

Verify current dates, venue and exhibitor terms; shortlist counterparties and plan permissions for samples and equipment.

During the event

Record consented contact details, buyer requirements and follow-up actions. Separate interest from a commercial commitment.

After the event

Qualify contacts, check counterparties and track conversion against objectives. An MoU is not realised revenue.

FAQ

Frequently asked questions

What should I confirm before relying on this information?+

Check the scope, observation date and supporting evidence. Verify legal, tax and banking requirements with the relevant professional or institution before committing.

What should a written proposal include?+

The proposal should identify deliverables, exclusions, responsibilities, dependencies, confidentiality arrangements and fee arrangements. Confirm third-party approvals separately.

Iranian exhibitions in detail

Evaluate the event before paying for a stand

Confirm the organiser, venue, current dates, exhibitor profile and attendee evidence. A large visitor count is not the same as qualified buyers for your product. Choose between visiting and exhibiting based on the meetings and follow-up capacity you can realistically support. Plan sample permissions, temporary imports, insurance and lead-data handling before travel. Judge the event by qualified conversations, documented next steps and eventual conversion, not by an assumed number of leads or signed agreements.

What you receive

Show selection memo with attendee & exhibitor profiles
Format: PDF · EN
Booth design, build, dismantle, and on-site staffing
Format: Turnkey package
Pre-show outreach and confirmed meeting schedule
Format: Daily calendar
Bilingual collateral, signage, and translation
Format: Print + digital
Lead capture and qualification (BANT framework)
Format: CRM-ready export
Post-show debrief with 30/60/90-day follow-up plan
Format: PDF + call

Evidence to prepare

  • Confirmed organiser, current dates and target-buyer evidence
  • Stand or visitor budget, sample permissions and logistics
  • Lead qualification criteria and named follow-up responsibilities

Engagement timeline

Phase 1
Show selection & strategy
2 weeks
Phase 2
Booth & collateral build
6 weeks
Phase 3
Pre-show outreach
3 weeks
Phase 4
Show + post-show follow-up
4 weeks
Total — 15 weeks typical

Planning estimates only. Confirm the schedule in the proposal; authority decisions, document availability and bank acceptance may change it.

Frequently asked questions

Trade Fair Strategy

What a serious exhibition programme in Iran actually costs and returns

Iranian trade fairs remain one of the few settings where a foreign company can meet twenty qualified counterparties in three days without a licence, a local entity or a bank relationship. The Tehran International Permanent Fairground alone hosts more than seventy exhibitions a year, and sector shows such as Iran Oil Show, Iran Health and IranConMin draw the state buyers, holding companies and family distributors who never appear in an export database. The difference between a wasted booth and a pipeline is preparation: pre-booked meetings, Persian-language collateral, a technically fluent person on the stand, and a follow-up sequence that survives the two-week silence after the fair closes.

Merchants and buyers meeting under the brick vaults of the Vakil Bazaar in Shiraz
Iranian commerce is relationship-led — meetings convert, catalogues do not

Indicative cost and outcome profile by level of participation

Indicative cost and outcome profile by level of participation
Level of participationIndicative budget (EUR)Preparation lead timeTypical outcome
Visitor delegation (2 people)6,000 – 11,0004 – 6 weeks10 – 15 scheduled meetings, market read, shortlist of agents
Shared or pavilion stand (9–12 m²)14,000 – 26,0008 – 12 weeks25 – 50 contacts, 3 – 6 serious distributor conversations
Own stand (18–36 m²)30,000 – 65,0003 – 5 monthsCategory credibility, tender invitations, JV approaches
Stand plus technical seminar45,000 – 90,0004 – 6 monthsSpecification influence with state buyers and EPC contractors

Indicative planning benchmarks based on our engagement experience; actual timelines vary by sector and file.

Before you commit to a stand

  • Confirm the fair is the sector leader — several Iranian shows carry similar names and very different audiences
  • Screen your product list against export-control classifications before shipping samples
  • Prepare Persian-language datasheets; English-only material narrows your audience sharply
  • Book meetings four to six weeks ahead — walk-up traffic rarely includes decision makers
  • Arrange visas early; business visas typically need an invitation code and two to four weeks
  • Plan the follow-up: a written offer within ten days of the fair is the single strongest conversion lever

Frequently asked questions

Can a foreign company exhibit in Iran without a local entity?

Yes. Foreign exhibitors can contract stand space directly or through the organiser's appointed agent, and no Iranian company registration is required to exhibit. A local entity only becomes necessary when you begin invoicing domestically or importing under your own name.

What does a stand at a major Tehran fair typically cost?

Space in the main halls generally runs between EUR 250 and EUR 450 per square metre before construction, which is usually a similar amount again. A modest own stand therefore lands in the EUR 30,000 to 65,000 range once travel, interpreters and collateral are counted.

How far in advance should we start planning?

Three to five months for an own stand. Prime hall positions are allocated early, visa processing takes weeks, and the pre-booked meeting programme that determines the return needs at least six weeks of outreach.

Do we need Persian-language material?

Strongly recommended. Senior engineers and procurement staff often read English, but the wider commercial audience does not, and Persian datasheets signal that you intend to stay in the market rather than test it.

What follow-up actually converts after an Iranian trade fair?

A written, priced offer with delivery terms sent within ten working days, in Persian and English, followed by a call. Contacts that receive nothing for a month are effectively lost, regardless of how warm the conversation on the stand was.